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24

May

KPBN Adopts New Branding: "INACOM" Brand Ready to Enter the Global Market

The event was attended by the Deputy for Business Infrastructure, President Director and Board of Directors of Holding Perkebunan Nusantara, [...]

KPBN Adopts New Branding: "INACOM" Brand Ready to Enter the Global Market. The event was attended by the Deputy for Business Infrastructure, President Director and Board of Directors of Holding Perkebunan Nusantara, President Director and Board of Directors of PTPN I, II, IV-XIV, DAPENBUN, Business Partners and Several Media.
The excitement was felt with the welcoming ceremony from the Main Commissioner of PT KPBN, I Kadek Kertha Laksana, President Director of Holding Perkebunan Nusantara, Dolly P. Pulungan, and President Director of PT KPBN with the new Branding `INACOM`, namely Edward S. Ginting.
Then, these three high-ranking company officials pushed a button on the screen to officially launch INACOM to the world. As a response to the new target market (export) and the changing market trends, one of the transformation efforts of KPBN is to rebrand its name to become more marketable, which is INACOM.
Carrying the tagline Growing The World, PT KPBN through the INACOM brand strengthens its role as a pillar of major commodities in Indonesia (CPO, PKO, PKM, Rubber, Sugar, Tea, Molasses) to be processed and distributed all over the world (Hence the reference to the word ‘World’).
As a trusted partner, INACOM’s main goal is to grow a sustainable world, from the perspective of the importance of human and world growth.
At noon on the same occasion, a signing of the Cooperation Agreement was conducted with the Indonesian Export Financing Institution (LPEI)/Indonesia Eximbank and PT Bank Pembangunan Daerah Jawa Barat & Banten Tbk (Bank BJB) to provide the Working Capital Credit facility with a total value of Rp400,000,000,000,- (Four Hundred Billion Rupiah).
The Cooperation Agreement document was signed by President Director of PT KPBN, Edward S. Ginting, Head of Assignment and Business Development Division of LPEI, Ridha Farid Lesmana, SEVP Commercial and UMKM Bank BJB, Beny Riswandi, and witnessed by the Board of Directors of KPBN, PTPN III Holding, relevant personnel, and President Director of LPEI, Dikdik Yustandi.
This signing demonstrates the commitment of LPEI and Bank BJB to support the growth of KPBN business through market expansion both domestically and for export, particularly non-traditional export markets, such as the Middle East, South Asia, Central Asia, and Africa. The two events were closed with a Joint Buffet Dinner, Entertainment, and Friendly Gathering.

24

May

Launching Rebranding of the KPBN

Starting in 1968, KPBN was initially formed as the Joint Marketing Office (KPB) in Jakarta, Medan, and Surabaya, which was mandated as a sales and [...]

Launching Rebranding of the KPBN. Starting in 1968, KPBN was initially formed as the Joint Marketing Office (KPB) in Jakarta, Medan, and Surabaya, which was mandated as a sales and marketing agent for state-owned plantation commodities. Along with growth, in 2009, KPBN became a Limited Liability Company, namely PT. Kharisma Pemasaran Bersama Nusantara, which is a subsidiary of PT. Perkebunan Nusantara I-XIV and PT. Rajawali Nusantara Indonesia (RNI). However, the core business and activities are still as a sales agent for state-owned commodities. In early 2018, the growing organization and developing market required improvements from an internal perspective and a new approach to trying to increase the market share of commodities. One of the efforts for internal improvement was improving People, Systems, and Capital. Meanwhile, to increase the market share of commodities, KPBN developed its business line, not only as a tender-based commodity sales agent, but also with logistics, FMCG, certification, and commodity trading efforts through other sources (besides PTPN ) for market development. Of the total CPO production in Indonesia, which is available as much as 46 million tons, there are around 16 million CPOs that are opportunities for the export market. With the great opportunity to expand the reach of the market, especially the export market, KPBN intends to transform itself in order to strengthen relevance and appeal. This transformation is necessary because of the expansion of business lines and also the expansion of the target market reach, which was initially domestic, now, KPBN must compete in the international arena with agricultural commodity players outside Indonesia. Looking at the new target market (export) and to pursue the market dynamics, one of KPBN's transformation efforts is to rebrand its name to make it more marketable, namely INACOM. Inacom means Indonesian Commodity, which will sell 7 commodities in the form of CPO, PKO, PKM, Rubber, Sugar, Tea, and Molasses. Dolly P. Pulungan as the Main Director of Holding Perkebunan fully supports this transformation step. “We from Holding really appreciate KPBN's hard work so far, especially last year, which was able to record significant revenue compared to previous years. This cannot be separated from the business line that continues to grow rapidly, some of which are through commodity trading activities through new sourcing outside of PTPN goods. In order to accelerate KPBN's performance, we fully support the transformation through KPBN rebranding to expand the target market reach and be ready to compete not only in the national arena but also in the global arena,` said Dolly. In the end, the stage of rebranding KPBN to Inacom aims to be better known as the largest commodity producer in Indonesia, not only in the national arena but also in the global arena. A Glance at PT Kharisma Pemasaran Bersama Nusantara (PT. KPBN) PT. Kharisma Pemasaran Bersama Nusantara (PT.KPBN) began its journey in 1968 as an institution called the Joint Marketing Office of PT Perkebunan I-XXIX or KPB-I-XXIX, which was engaged in marketing services for plantation products owned by the State. PT KPBN is a joint stock company and is a subsidiary of PT. Perkebunan Nusantara I to XIV. PT.KPBN was established in Jakarta based on Notary Deed N.M Dipo Nusantara Pua Upa, S.H No. 4 dated November 16, 2009. Over time, our company continues to be committed to improving the competence of mastering the modern trading system and developing solutions with the aim of providing the best for customers, while looking for potential new businesses to maintain business continuity. (budi n/69)
Source: suaramerdeka.news

Inacom Targets 25% Market Share in Plantation Commodities

24

May

Inacom Targets 25% Market Share in Plantation Commodities

Plantation Holding Operation of Perkebunan Nusantara is spread across Sumatra, Kalimantan, Sulawesi, Java, and Papua. "To achieve the target of [...]

Inacom Targets 25% Market Share in Plantation Commodities. Plantation Holding Operation of Perkebunan Nusantara is spread across Sumatra, Kalimantan, Sulawesi, Java, and Papua. `To achieve the target of increasing the market share, we prepare some steps. One of them is by releasing a logo, tagline, and the new corporate identity (corporate rebranding),` said the Director of KPBN Edward S Ginting after the Launching event of Corporate Rebranding KPBN to be Inacom in Jakarta, on Thursday (5/23). He said that the step was to support the effort to improve the performance of the company as the plantation products' marketing services provider and the related ones, to become more productive and competitive. With the rebranding, Edward said that KPBN is aimed to be able to strengthen its position in the export market. `Observing the new target of export market and to pursue the dynamics of the market, one of KPBN's transformation efforts is to rebrand its name to make it more saleable, which is Inacom, which means Indonesia Commodity. Inacom will sell 7 commodities, which are CPO, PKO, PKM, rubber, sugar, tea, and molasses. The name of PT remains as KPBN, we only rebrand it to Inacom,` he said. Before the launching event, the signing ceremony of cooperation agreement was done by the Director of KPBN Edward S Ginting, the Head of Duty and Business Development Division of LPEI Ridha Farid Lesmana, and the SEVP of Commercial & UMKM from Bank BJB Beny Riswandi. The signing was witnessed by the directors of KPBN, PTPN III Holding, and the Executive Director of LPEI Dikdik Yustandi. `We have just done the signing ceremony for the Cooperation Agreement with the Indonesian Export Financing Institution (LPEI/ Indonesia Eximbank) and PT Bank Pembangunan Daerah Jawa Barat dan Banten Tbk (Bank BJB), for the giving of working capital credit facility with the total value of Rp400 billion. KPBN acquires working capital export credit (KMKE) and Trade Finance facility from LPEI, and working capital financing facility from Bank BJB,` Edward said. Improve Export Edward said that the financing facility disbursed by LPEI and Bank BJB has a term of up to 12 months from now. The working capital is allocated for the development of the trading sector of the commodity business and the development of one of the superior brands of the PTPN Group, which is Walini. Besides that, it is done to support the KPBN's business growth through market expansion both for domestic and export market. `Especially to the non-traditional export market such as the Middle East, South Asia, Central Asia, and Africa,` Edward said. Now, he said, the KPBN's business line consists of commodity sales through e-tender, auction, bid-offer, long-term contract (LTC), commodity trading, logistics, and retail products. He said that KPBN has given a significant contribution in conducting national plantation commodity trading activities, with a contribution for palm oil of 10%, rubber of 8%, and tea up to 60%. Source: Investor Daily / investor.id

24

May

Inacom Boosts Palm Oil Exports

The cooperation agreement was signed by PT KPBN President Director Edward S Ginting, LPEI Business Development and Assignment Division Head Ridha [...]

Inacom Boosts Palm Oil Exports. The cooperation agreement was signed by PT KPBN President Director Edward S Ginting, LPEI Business Development and Assignment Division Head Ridha Farid Lesmana, and Bank BJB Commercial and UMKM SEVP Beny Riswandi in Jakarta yesterday.
In the agreement, PT KPBN received working capital credit and trade finance from LPEI and working capital financing from Bank BJB for a total of Rp400 billion and a term of 12 months.
Edward revealed this partnership is the company’s first step towards entering a larger market. “PT KPBN’s function is as a marketing agent for 14 PTPN in Indonesia, while the existing market is very large,” Edward said.
Edward explained that crude palm oil (CPO) production in Indonesia per year is 46 million tons. Meanwhile, the PTPN Group contributes around 3.5 million tons or around 8%-9% towards the total commodities in Indonesia. “That means there are still millions of tons ready to be sold,” he explained.
Edward hopes the funds can increase the company’s performance and maximise CPO export abroad. Several countries that are targeted for export include India, Africa, and some parts of Europe.
“We hope this additional capital can contribute even more so that we can start buying from private palm oil factories and export them directly abroad,” he said.
Bank BJB Commercial and Corporate Credit Division Head Dicky Syahbandinata stated that his party is working with PT KPBN because the company has a fairly good foundation and sees potential to grow.
 
SOURCE: mediaindonesia.com

Green Tea Shown to Protect Against Obesity, Study Finds

09

May

Green Tea Shown to Protect Against Obesity, Study Finds

The results were impressive. Mice fed a high-fat diet supplemented with green tea extract gained 20 percent less weight than those not given the tea. [...]

Green Tea Shown to Protect Against Obesity, Study Finds. The results were impressive. Mice fed a high-fat diet supplemented with green tea extract gained 20 percent less weight than those not given the tea. The other groups showed no significant effects. Other parameters suggested that green tea supplementation promoted a healthier gut bacteria profile: lower insulin resistance and less colon inflammation.
An obvious caveat to the study’s conclusions is that while mice are genetically, biologically and in behavioral characteristics very close to humans, they are not identical. Extrapolating results from rodent studies, which account for approximately 95 percent of all medical research test subjects, to humans is notoriously unreliable.
But many press accounts interpreted the results as providing new evidence that green tea could help alleviate the ill-defined condition known as “leaky gut.” Leaky gut is the poorly substantiated claim that the protective lining of the intestine can lose its integrity and develop microscopic holes. Leaky gut is considered a common ailment by some nutritionists and is said to be associated with such symptoms as bloating, gas, food sensitivities and cramps. Doctors are more likely to regard it as a euphemism for hypochondria or a sign of another condition requiring more conventional diagnosis and treatment. Lately the consensus has been shifting, with the director of a leading American intestinal health center telling a reporter, “We know [leaky gut] is real, but we still don’t know what it means or what we, as therapists, can do about it, given our minimal scientific evidence.”
The human gut is a fantastically complex system whose dynamics are still not fully understood, even with the sophisticated technologies of molecular biology. Here are a few facts:

The small intestine is on average 23 feet long; the large intestine, five feet.
It hosts 40 trillion bacteria, many of which are beneficial, helping to synthesize vitamins and control the entry of nutrients and microbes into the bloodstream, but which have also been implicated in a range of diseases, including colon cancer, celiac disease and diabetes.
The estimated diversity of bacterial species: 1,000 to 40,000.
Known species of gut bacteria (as of February 2019): 2,000.

Richard Bruno, the lead researcher on the green tea study, was suitably cautious in interpreting his findings: “This study suggests that green tea supports the growth of ‘good’ bacteria within the gut, which could ultimately lead to benefits that may reduce the risk of obesity,” he said in a statement, emphasizing the need for human studies to evaluate the dose and formulation of any potential therapeutic agent.
He was more expansive in his hopes for what such research might yield: “Two-thirds of adults in the U.S. are overweight or obese and we have learned that simply telling people to eat less and exercise more is not working. Supplementing the approach to health promotion is critical.” Informally, he has estimated that drinking a cup or two of tea a day will “move the needle” toward better health, though individual requirements may vary.
 
 
Source: Worldteanews.com

Importance of EU Labelling of Sustainable Palm Oil

25

Apr

Importance of EU Labelling of Sustainable Palm Oil

But almost not a single consumer is aware of the label of the sustainable palm oil certified by the Roundtable on Sustainable Palm Oil (RSPO) that [...]

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